Mary van de Wiel

As Founder and Chief Brand Storyteller of A New Brand Landscape & Co., Van has developed a highly individualistic methodology called WOW Factor Brand Intelligence Methodology™. It’s all about creating a new, bold and provocative brand that will make you and your business stand out (WOW Factor), transform your everyday business experience and impact your bottom line in ways you’d never thought possible

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Best known for her global marketing expertise in brand storytelling and image development, Van’s creative insights, peripheral vision and passion are exactly what entrepreneurs crave to make their brand dreams come true – particularly when it comes to landing a coveted, sweet spot on the new brand landscape in the 21C.

A Dutch sea captain’s daughter, brand storyteller, award-winning visual thinker, and professional brainstormer, she’s infused the industry with her signature style and innovative thinking.

 

In a former corporate life, as Founder, CEO and Chief Creative Officer of an independent branding and design agency (1991-2005) with offices in New York and Sydney, Australia, Van consulted on branding, design culture and advertising for Fortune 500 clients across four continents.

 

In 1997, she initiated the agency’s global start-up division where she led the national brand campaigns for the launch of People Magazine in Australia, the Macau International Airport in China and the National Constitution Center in Philadelphia. Other agency clients included

 

Conde Nast Magazines, American Airlines, Sony, Coty, Hearst, The Museum of Modern Art, NY, Sydney Opera House, Time Inc., Zurich Australia Group and News Corporation. Van’s global brand campaigns can be seen at www.maryvandewiel.com
         
Van is a good example of culture fusion: Born in Maracaibo, Venezuela, lived in Canada, The Netherlands, Sydney, Australia, and then New York, she's a passionate advocate of shifting entrepreneurs' brand perspective to impact the bottom line. When she's not making brand dreams come true, you'll find her boxing at Gleason's Gym in Brooklyn. She currently lives on the Brooklyn waterfront with her artist-husband

 

 

 

 

Mary's Contact information:  
A New Brand Landscape & Co.
Brooklyn, NY
Phone: 718-909-1140
Email: van@anewbrandlandscape.com
Website: www.anewbrandlandscape.com